What is the purpose of a facial mask?

The purpose of a facial mask is to hydrate, nourish, or treat specific skin concerns. Facial masks are formulated with various ingredients designed to penetrate the skin and deliver concentrated benefits. For example, some masks are rich in moisturizing agents to improve skin hydration, while others may contain nutrients such as vitamins or antioxidants that can help address issues like aging or dullness. Additionally, certain masks are tailored to treat specific conditions such as acne, dryness, or sensitivity.

This targeted approach of facial masks allows for a customized skincare experience, providing deeper impact than regular cleansers or moisturizers alone. By applying a mask, clients often observe a visible improvement in their skin's texture and hydration levels due to the prolonged exposure to these beneficial ingredients.